Connecting Africa and the United States to opportunities globally
[ January 18, 2023 by Bethel Anyebe 0 Comments ]

Mayor, Eric L. Adams Declares New York Open For Business

New York City Mayor, Eric L. Adams Declares New York Open for Business with Africa at the USAfrica Business Expo During the 77th General Assembly in New York

 

NEW YORK, NY September 16, 2022 — On September 16, the eve of the 77th session of the United Nations General Assembly (UNGA77), Mayor Eric L. Adams – 11th Mayor of New York, delivered the Keynote address on “New York Open for Business: Trade and Investment Opportunities with Africa” at the USAfrica Business Expo — a B2B trade show, conference, award & networking event aimed at helping African businesses expand into international markets and equally connect business owners to resources needed to be successful.

Mayor Eric Adams, New York City International Relations commissioner Mr. Edward Mermelstein, and his deputy, Mr. Dilip Chauhan, unveiled New York City’s plan for economic recovery through NYC – Africa export-import trade and Sister City Agenda. This address was made to a section of Head of Missions, UN Agencies, Captains of Industry, Development & Trade Partners, MSMEs, Investors, and Political & Diplomatic Leaders from across the continent of Africa and the five boroughs of New York. 

“This UNGA UN General Assembly week was so important and significant to me. I couldn’t wait for the opportunity of ensuring that I can reconnect with the African diaspora. Throughout my travels to Sierra Leone, South Africa, Nigeria, Ghana, and all the places that I went to reconnect with my ancestors personally, just to get the spiritual energy, I knew that this opportunity was a significant one,” said Mayor Eric Adams, who has continued to build a prosperous relationship with the African continent. 

Gbenga Omotayo, the Executive Director of USAfrica Trade and Business Network, spoke about the USAfrica Business Week, highlighting that at a UN Event the previous day, they engaged in a discussion on AfCFTA, the African Continental Free Trade Area, which is a market of 1.3 billion of people without any frontiers, no limitations or barriers and this is why the vision of the USAfrica trade and business network is to help the emerging African market by facilitating the trade agreement between Africa and the United States.

Before the administration of Mayor Eric Adams, America had traded with many countries and established significant relationships, but it seemed that Africa had been left off of the conversation. “Africa has been ignored…every other country allows people to leave their country, come to America, use their political strength, economic strength, and know-how to go back to their country and build that country. We have not done that. That day ended on January 1, 2022, when I became the mayor of New York City,” declared Mayor Eric Adams. “Right now, you have the most important city in the most important country, some would say, on the globe. Now you have the mayor, who’s the Mayor of African ancestry, and that door of no return has been opened, and we will return and build back our relationships. We cannot squander or waste the moment, added Mayor Eric Adams.

Mr. Edward Mermelstein, International Affairs Commissioner for New York City, highlighted that this is a very different administration from previous administrations by saying, “we are here to engage the international community, especially with Mayor Adams’ interest with respect to the continent of Africa. We are here to engage with African businesses, and we are here to promote and have NYC and its businesses invest in the continent of Africa” He postulated that if New York were a country, it would be the 11th largest economy in the world.

Mr. Dilip Chauhan, Deputy Commissioner for Trade, Investment, and Innovation for the office of the New York City Mayor’s Office for International Affairs, emphasized that New York is a multicultural city, and to quote Mr. Chauhan, “The mayor and I are proud that New York City is the largest home for the diplomatic community…and now New York City is very much engaged and now open for business…New York City is internationally connecting this business community and helping businesses expand in NYC.” 

Speaking about the Import and Prosper Program of the USAfrica Hub, Gbenga Omotayo underscored that the main aim of the USAfrica Trade and Business Network is to enhance trade and investment in Africa by empowering Africans to break into the international market. He stated that one of the challenges African businesses face is a lack of visibility due to limited market access. “There are no infrastructures, retail chains, global retail brands, and distributor networks. The diaspora is Africa’s secret weapon, and for Africa to thrive, we have to leverage the power of the diaspora. Many African diasporas want to do business on the African continent and have challenges doing this. Hence, the Hub, with the help of its veritable partners, provides this market access for the African diaspora to import products from verified and reliable businesses in Africa looking to scale and, in turn, prosper through white labeling and in turn, build equity in the long run,” said  Gbenga Omotayo, Executive Director of USAfrica Trade and Business Network.

The event, which was held at the United Nations Headquarters from Monday, 12, September to Saturday, September 17, 2022, was themed “Facilitating Export-Import Opportunity for US-Africa MSMEs for Sustainable Development” positions New York City and the State of New York as favorable destinations for Africa’s business & political leaders looking to create new trade partnerships. This edition brought together 100+ small business owners, Investors, CEOs, Entrepreneurs, Top Govt Leaders & Senior Execs, top business executives, Franchisees, Exporters, Manufacturers, Senior Business, Political, and Diplomatic leaders. Also in attendance were New York Elected Officials. 

The USAfrica Business Expo is produced by USAfrica Trade and Business Network, a 501(c)(3) Non-Profit organization that has for over six years worked to promote and strengthen international trade and investment between the U.S and Africa. This is achieved by connecting U.S. and African organizations and businesses with new buyers, suppliers, and investment opportunities. Many of the connections made at this have led to long-term relationships and strategic partnerships.

For more information, to register for the next event, or join the USAfrica Hub, please visit https://www.usafricabusinessexpo.com/ or Email – partner@usafricahub.com.

newsNigeria
[ February 25, 2020 by Gbenga Omotayo 0 Comments ]

FREELANCE VACANCY AT PACETAS AGENCY

TWO OPEN POSITIONS

  • SOCIAL MEDIA AND CONTENT DEVELOPER INTERN
  • DIGITAL MARKETING INTERN

 

SOCIAL MEDIA AND CONTENT DEVELOPER INTERN (FREELANCE)

Pacetas Agency is a full-service advertising, marketing and event production company servicing government agencies, small businesses and global brands looking to target Africa niche markets within and outside of the United States.

We are committed to creating iconic, niche-focused event brands that connect and strengthen African communities in the continent and the diaspora.

Job Description

We are currently looking for a Social Media & Content Developer Intern to join our growing team

The ideal applicant will possess strong knowledge of various social media sites and will be responsible for contributing to designs, monitoring and posting on our social media networks

Responsibilities

  • Monitoring social media trends and implementing strategies to keep up with trends and key to trends.
  • Responsible for day to day activities on all our social media pages especially Facebook, LinkedIn, Twitter and Instagram pages.
  • Designing strategies to promote brand awareness on social media and developing content to ensure high engagements, also maintain timely interaction with users on social media.
  • Posting of daily promotional content for the website blog.
  • Sharing of posts, promotional content and so on to relevant groups on Facebook and LinkedIn.
  • Preparing and submitting weekly reports on social media performance including growth achievements, engagements, conversions.
  • Developing and managing the online brand persona of the business.
  • Monitor analytics with social media team to identify viable ideas
  • Create engaging social media content
  • Assist with streamlining company social media accounts (e.g. Facebook, Instagram, Twitter, and other social media platforms), ensuring uniform content and tone of voice for landing pages, graphics, and other elements within the communities.

Skills/Requirements

  • Excellent Speaking and written communication skills
  • Good Command of English
  • Content Development Skills
  • Must have a solid grasp of all social media networks.
  • Experience with social media analytics, including Google Analytics and Facebook Insights

Benefits and Renumeration

  • Monthly Stipend of N15,000 to cover data, communication etc.
  • Gain connection, exposure and high-class professionalism working with an international organization
  • Access to top notch learning and creative working environment and team
  • Jumpstart your career to a global stage
  • Certificate of Internship
  • Work remotely

Method of Application

Interested and qualified candidates should send their CV and cover letter to nathaniel@usafricahub.com  using the Job Title as the subject of the mail.

 

DIGITAL MARKETING INTERN (FREELANCE)

Pacetas Agency is a full-service advertising, marketing and event production company servicing government agencies, small businesses and global brands looking to target Africa niche markets within and outside of the United States.

We are committed to creating iconic, niche-focused event brands that connect and strengthen African communities in the continent and the diaspora.

Job Description

  • Develop engaging social media posts in line with content marketing strategy
  • Assist in the general distribution of press releases and media alerts
  • Post, monitor and engage on blogs, emails, forum, and social networks
  • Provide social media-based end-user support for clients and staff
  • Create Leads and prospects via the social media channels
  • Support ongoing reporting for social and paid advertising campaigns.
  • Develop customer journey maps and support the team with content mapping
  • Research and evaluate competitor marketing and digital content.
  • Support the marketing team
  • Prepare weekly updates and reports to track growth and success rates of campaigns
  • Assist in the creation of signage, mock-ups, email campaigns, and social media content
  • Seek and analyze competitor marketing material and digital content
  • Create and maintain tracking reports of digital and traditional marketing efforts
  • Develop new social media campaigns, considering current and planned promotional activities.
  • Any other task assigned by the head of the department

Skills/Requirements

  • Excellent Speaking and written communication skills
  • Good Command of English
  • Content Development Skills
  • Must have a solid grasp of all social media networks.
  • Experience with social media analytics, including Google Analytics and Facebook Insights

Benefits and Remuneration

  • Monthly Stipend of N15,000 to cover data, communication, etc.
  • Gain connection, exposure and high-class professionalism working with an international organization
  • Access to top-notch learning and creative working environment and team
  • Jumpstart your career to a global stage
  • Certificate of Internship
  • Work remotely

 

Method of Application

Interested and qualified candidates should send their CV and cover letter to nathaniel@usafricahub.com  using the Job Title as the subject of the mail.

 

Application Ends – February 29th, 2020